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Since companies increasingly rely on data for tactical purposes, even more companies are using data-driven procedures to gain a competitive gain over the competitors. Top companies are using data to produce better decisions, while laggards tend to count in experience and gut feeling. But even if the vast amounts of information available to businesses are useful to all of them, these businesses https://existentialbiz.com/2021/01/01/two-concepts-of-an-existential-business are still never able to fully utilize it. To be able to truly make use of data-driven alternatives, leaders ought to promote the use of data-driven alternatives within their businesses. By setting a good example and setting expectations, leaders may promote data-driven thinking among their employees.